The International Fruit and Vegetable Exhibition (Fruit Attraction 2022) held for three days in Madrid, Spain was concluded recently on Thursday 6th October 2022.

This international exhibition brought together more than 1800 exhibitors from 130 countries around the world, including Rwandans, with the aim of helping vegetable and fruit farmers, buyers and sellers as well as processors exchange information and pave the way for market linkages.

At this international trade fair, Rwanda was represented by the chamber of Women in Rwanda’s Private Sector Federation (PSF), and five companies that buy and export fruits and vegetables on the support of Tearfund in collaboration with AEE Rwanda.

The representatives of these companies, namely; Souk Farms Ltd, Proxifresh Ltd, Spices Rwanda Ltd, Effective& MN Ltd and ABCD Great Life, revealed that they have linked up with new customers , giving optimism for expanded markets and increased income for farmers.

All the participants pledged to tap into available opportunities, thanked the project promoting horticulture through the European Union (EU) and the Government of Rwanda for trust and support extended to them to participate in the exhibition.

It is expected that the companies might be get more than 15 new markets might while existing buyers increased appetite for Rwandan market following discussions held face-to-face throughout the exhibition.

This exhibition brings together over 1600 companies, and more than 70,000 visitors from 120 countries around the world. It is an exhibition that showcases innovations in horticulture with a view to achieve food security.

AE News